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Publishing
In 2006, Track of the Tigers first publication, “Chiang Mai’s Shopping Secrets”, was launched and has sold well throughout Thailand and also internationally through our online setup. It is aimed at educating the buyer on the wonderful variety of products available in Chiang Mai, helping him or her avoid the shopping scams, and encouraging shoppers to find the genuine bargains available to those who know just where to look for them.
The publication promotes Chiang Mai’s shopping industry as a means to attract visitors to Chiang Mai on a repeat basis. It is our belief that the sheer variety and quality of shopping options in the area provides an ideal tool to ensure visitors return once, twice or three times.
As such, the book also provides tour options “The Chiang Mai Bargain Hunter” where visitors, book-in-hand, can hire a vehicle and driver and then create their own shopping tour.
In 2009, Track of the Tiger plans to launch its second publication, “1001 things to see and do in Chiang Mai”. Again, the focus is on promoting Chiang Mai as a destination that can be visited many times, with a diverse array of charming, less visited attractions that are not in normal guidebooks and are not promoted by other tour agents. We are currently in the research stage of development, but progress is coming along – even we have been amazed at how much interesting and exciting alternative attractions there are in beautiful Northern Thailand.
